The Teka Group is a multinational company founded in Germany in 1924 and engaged in the manufacture and commercialisation of kitchen and bath products, ceramic glazes, industrial containers and professional kitchens. It is a European benchmark in sinks, exhaust hoods, hobs and ovens and is a world leader in the production of beer kegs. The group has 25 factories in Europe, America and Asia. It owns 57 subsidiaries, commercializes its products in 116 countries and has a workforce of 4,842 employees worldwide. Teka is the only company in the sector around the globe that offers both domestic and professional integrated kitchen solutions. Its products range from sinks and taps to ovens, induction hobs, extractor hoods and washing machines, among other electrical appliances. Maximilian Brönner is the Chairman of the Holding. Arturo Baldasano is the President of Teka Industrial. Dr. Stefan Hoetzl is the Group's CEO for its Kitchen and Bath Division. Container Business Unit has two co-CEO: Alejandro Gálvez and Bernd Loeser. Marc-Oliver Schneider is the Group's CEO for its Professional Kitchen Business Unit.
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Expansion
Since Teka set up in Spain in 1964, the group has expanded from Europe to the five continents. At the end of 2013, Peru became the 33rd country to have its own Teka offices. Years earlier, it began making inroads in China where it now has a presence in several cities such as Kaiping, Weihai, and Shanghai. The Teka Group is growing rapidly in Asia through its subsidiaries in Thailand, Indonesia, Malaysia, Singapore, China and Vietnam; in the Middle East, from its base in the Arab Emirates; Turkey and South America. It has launched a development plan in Africa, which includes both Maghreb and the south of the continent. The group's sales in Europe account for 80% of its turnover, followed by America and the Asia-Pacific region.
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Divisions
Teka is structured into three business Units:
Kitchen and Bath Division: This is Teka's largest business unit and one of the most important in the production of built-in electrical appliances and in stainless steel sinks. The most important products it manufactures are induction cooktops, glass-ceramic hobs, gas cooktops, ovens, microwaves and extractor hoods. It also produces and distributes kitchen and bathroom taps and all kinds of bathroom fittings both for public facilities as well as for homes. The division also produces ceramic glazes for steel and cast iron. Since a plant was set up in the Chinese city of Weihai, in 2009, a business line has been opened that focuses on the supply of cold components for thermal power plants. The division commercializes its products under the Teka, Küppersbusch, Mofém, Thor and Vitrogar brand names. It owns 15 factories: 2 in America, 3 in Asia, 2 in Turkey and in the rest in Europe. Its CEO is Dr. Stefan Hoetzl.
Containers Division: Teka's containers can be found around the globe. The main product line consists of drinks containers, mainly beer, where the company claims a market share of over 35%. One in three beer kegs around the world has been manufactured by the Group.Thielmann-Portinox: headquartered in the province of Granada, Spain, is the Group's company that produces and commercialises them. Through the company UCON, the Division develops a wide range of containers used for transportation and industrial storage, paying special attention to the pharmaceutical and chemical industry. The products it manufactures have a stainless steel base and a storage capacity ranging from 5 to over 100,000 litres. The containers division has 8 factories spread across Spain (2), Germany (4), the United Kingdom (1) and Mexico (1). This Division's co-CEO are Alejandro Gálvez and Bernd Loeser.
Professional Kitchen Division: This division designs, manufactures, commercialises and distributes a line of kitchens and catering equipment for restaurants, hotels, education facilities, hospitals, airports, and cafeterias. Küppersbusch, Groku Kampen and KEK are the brand names through which the Teka Group operates in the different markets. The division owns 3 factories in Germany and the Netherlands. Its CEO is Marc-Oliver Schneider.
Main companies
Teka Industrial S.A. is the multinational's most important company. Since its early stages, its production has focused mainly on the manufacture of stainless steel sinks, kitchens, ovens and extractor hoods, where it is at the forefront of the European market. One of Teka's most important business areas is in the so-called White Goods Line, which refers to kitchen-related electrical appliances such as washing machines, refrigerators, freezers and dishwashers, among others. Since the outset, Teka has committed to integrating electrical appliances into kitchen furniture, a practice known as built-in or fitted kitchens. It has factories in Germany, Spain, Portugal, Italy, Scandinavia, Hungary, Mexico, Venezuela, Turkey, Indonesia and China.
Through its Vitrogar brand name, the Group enamel coats both ovens and glass ceramic hobs. In recent years, it has become one of the most important European suppliers in the manufacture of ceramic glazed parts for cooling thermal power plants. It has factories in Weihai, China.
Teka Sanitary Systems: The company is engaged in manufacturing and commercialising taps for bathrooms and domestic and industrial kitchens. It has factories in Spain, China and Hungary.
Intra: This company of Scandinavian origin is basically engaged in the manufacture of sinks, sanitary components and stainless steel accessories for kitchens and bathrooms. It was founded in 1870. The company started designing and manufacturing washing sinks in stainless steel, and it took the name Intra in the 1970s. The company expanded to kitchen products as well as other bathroom products, and hired industrial designers. In the 1980s it moved to Storsand in Malvik. The owners also bought a Swedish and a Danish company, creating the Intra Group. Intra's products are characterised by their cutting-edge designs and are sold across the globe. Nevertheless, its main markets are in Norway, Sweden and Denmark.
Küppersbusch: The kitchen premium brand was founded in 1875 by Friedrich Küppersbusch.
Thielmann-Portinox: one of the group's companies engaged in transforming stainless steel into a wide range of industrial products. It mainly produces and commercialises containers for liquids. It is a global leader in the manufacture of beer kegs to the extent that one in every three has been produced at its facilities. It has production centres in Europe and Mexico.
Kueppersbusch: This brand name is shared by two different companies: one engaged in manufacturing and commercialising premium electrical appliances for domestic kitchens and another focussed on bespoke professional kitchens: catering, restaurants and groups especially focussed on cooking, refrigeration and storage. Its main service area is in Central Europe, although its products are spread around almost the whole world.
Ucon: This is one of the main intermediate bulk containers manufacturers (IBC) in Europe. Its array of containers ranges from 5.7 to 3,000 litres. It has factories in Haiger and Hausach (Germany).
Sports sponsorship
The Teka Group is one of the companies with the most extensive sports sponsorship tradition. Hand in hand with Teka, the Racing de Santander was the first Spanish football team to have advertising on their uniforms. Worthy of note is the company's sponsorship, for almost eight years, of Real Madrid when the team won two UEFA Champions Leagues and one Intercontinental Cup. It was also present in the historic Teka Cantabria Handball team, the Teka Cycling Sports Group and in the Teka Suzuki Motocross Team. For several years, it also sponsored the World MX1 Motocross Championship.
In 2010, it took part as a sponsor in the second edition of the Barcelona World Race with a yacht that came second in the most important non-stop regatta for two crew members worldwide. The Group has other sports sponsorships such as Polo and Motor Racing (2013 Dakar Rally), both in Chile. It was also present at the 2014 Winter Olympics in Sochi supporting the Hungarian two-time medal winner Imre Pulai, in the luge event.
So far, Real Madrid has won with Teka 9 titles in football and 10 in basketball, which makes a total number of 21 titles.
Real Madrid Basket
Teka has restart its support for sport by signing in July 1, 2014 a sponsorship deal with Real Madrid Baloncesto for the next three seasons. Teka, who had been previously connected to this club with whom he won major titles such as Euroleague 1995, 3 Spanish leagues, 1 Copa del Rey and 1 European Recup, adds to its previous wins the Endesa Super Cup 2014, winning Barça on court with a 99-78 on the scoreboard.
Source of the article : Wikipedia
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